A video created for Asphalt Green, New York. I directed and produced this workout video, the edit was done by Amber Rima and the music composed by Vincent Lagadrilliere/ Paris. We also created still images for website, print and social media. Branded content out of one hand. Our campaign introduces a new European workout only offered in North America by Asphalt Green, New York. It's called AG6.
After launching on their website, INSIDER BUSINESS picked up and put up a shorter version on their Facebook site. This video was viewed over 22 million times after only two weeks.