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TEAM NOVO NORDISK

Working with a Type 1diabetic pro bicycle team to create a complete new full media campaign. Stills and video. So inspiring an infectious.

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Peter Poby
WORK IT !

There are so many workout trends coming out every day. All of them claim to be the very best and most effective. The one I like the most is practiced by some of the best athletes I work with.  Work out in and under water. Why it is so effective ?

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Peter Poby
22 MILLION VIEWS

With over 20 million views in four days, our video for Asphalt Green’s new AG6 workout has gone viral.  What has made this success even sweeter is the longstanding relationship I have with this non-profit organization dedicated to bringing sports to their communities.

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Peter Poby
THE BEAUTY OF THE MOMENT

Ever since I started to experiment with my first Super 8 Camera way back in 1976, I became totally addicted of telling stories with a still or motion camera. Stories that show not only the obvious but also the soul of the person photographed.

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Peter Poby
USA SWIM

USA SWIM is a very special client for me. With my past as a pro waterpolo player in the German Team , I love to work with USA SWIM. But man, these guys need my full force. Every time we create together.

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Peter Poby